Inika Organic Purity Lash Mascara

FINISH: Matte

SKIN TYPE: Normal, Oily, Combination, Dry, Sensitive

A pioneering Mascara that accentuates even the most sensitive eyes with the purest formula. Purity Lash Mascara features 71% Certified Organic ingredients that enrich lashes while imparting full-coverage rich pigment. This world-first formula is enriched with Carnauba Wax for supreme hold, plus nourishing botanical ingredients that strengthen hair fibres.

Lash-loving Castor Seed Oil, loaded with essential fatty acids, supports healthy lash growth alongside astringent and anti-inflammatory Magnolia Bark extract, which serves to nourish and condition for smooth application. Meanwhile, Vitamin E-rich antioxidant Sunflower Seed Oil strengthens and protects. This Natural, Organic and Vegan formula nourishes lashes, leaving a glossy shine with no clumping or flaking thanks to its Cranberry water base, featuring Vitamins C and A.

Purity Lash Mascara is complete with a tapered wand to gain coverage of the inner and outer lash line. Ideal for the most sensitive eyes and for those searching for a mascara that is truly rich in nourishing Certified Organic ingredients, Purity Lash really is The One!

Key Ingredients

CASTOR SEED OIL

The castor oil plant contains fatty acids that promote better overall skin health. Regular use of castor oil benefits added moisture relief and soothing skin inflammation.

MAGNOLIA BARK EXTRACT

Magnolia bark extract contains anti-inflammatory properties, delivering benefits like relieving itching and irritation, as well as firming the skin to reduce signs of aging.

VITAMIN E

Vitamin E nourishes the skin & prevents UV damage from external sources. A rich and regenerative agent, vitamin E is therefore commonly found in skincare products.

Sustainability

As the world's first Certified Plastic Neutral makeup brand, we are committed to taking action for the planet.

90% of INIKA Organic's new brand packaging is made from sustainable & reused materials

84% decrease in our use of virgin plastic, going from 8.1 to 1.3 tonnes, annually

4.7 tonnes of plastic will be repurposed into fence posts to help rebuild communities

Ingredients

At INIKA Organic, we only use 100% natural ingredients for all our products, and we test for safety and purity. We hold ourselves to the highest standard because we hold our customers in the highest regard. We know that healthy ingredients are the key to better, more beautiful skin.

Vaccinium Macrocarpon (Cranberry) Fruit Water*, Copernicia Cerifera (Carnauba) Wax*, Glyceryl Stearate SE, Stearic Acid, Propanediol, Ricinus Communis (Castor) Seed Oil*, Pentylene Glycol (Sugar Cane), Honokiol (Magnolia Bark Extract), Tocopherol (Vitamin E), Helianthus Annuus (Sunflower) Seed Oil, C10-18 Triglycerides, Xanthan Gum, Sodium Hydroxide, Galactoarabinan, May Contain (+/-) Iron Oxides (CI 77499, CI 77491, CI 77492). *From Organic Agriculture, 100% Natural Origin of Total

*Certified Organic